Author: davemastovich

Paws and Effect: The Surprising Impact of Pets on Consumer Behavior

From Disco to Santa: John Travolta’s Nostalgic Twist in Capital One’s Holiday Ad

Happy Holidays from MASSolutions: A Toast to Our Journey Together

Embracing Doubt: The Path to Creative Excellence

Intrinsic Rewards: The Fuel for Sustained Flow

Deep Concentration: The Pathway to Flow

The Science of Storytelling in John Carpenter’s “The Thing”

Resilience: How We Weathered the Flood at MASSolutions

“Closing Time” – Sounds of Marketing

Immediate Feedback: An Essential Ingredient of the Flow State